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The end of a species called „homo economicus“ – or did it ever exist?

27 June 2016 IN Featured Know how Opinions BY

In economics we learn a lot about a species called “homo economicus”. Those beings are seen as consistently rational and narrowly self-interested agents who usually pursue their subjectively-defined ends optimally. Many theories and concepts in economics (and project management) are based on this concept, yet the species seem to be extinct in real life. Despite

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